About
Hi, I'm Veselin. I write and build email for Shopify brands.
FYRVEK is the name I work under. There is no team behind it: you talk to me, and I do the work.

- Veselin Parashkevov
- Based in Bulgaria (EET)
- Klaviyo Product Certification
I'm a direct response copywriter and email marketer. I write the copy, design the emails and build the flows in Klaviyo, so you get one person responsible for the whole result instead of a writer, a designer and a developer.
My background is in economics and accounting. That is why I care about what an email earns, not only how it reads: every email needs a job, and I judge it by orders and revenue per recipient.
I trained in direct response copywriting under a mentor whose agency reached the top tier on Upwork, and I hold the Klaviyo Product Certification.
How I work
A few rules I keep with every client.
In writing
Briefs, drafts and feedback happen in writing, by email or Slack. You can reread and forward everything, and time zones stop being a problem. Calls are fine when a decision needs one.
Fast replies
I reply within 24 hours on working days. Everything runs in writing, so time zones never slow the work down.
Fixed scope
Before we start, you know what you get, when you get it and what it costs, in a short written agreement.
Honest about fit
If you need something I don't do, such as running your ads, I will tell you and point you in a better direction.
Next step
Want to work together?
I reply within 24 hours on working days.